An interesting item for sure and a good example. The use of “tactical - Molle” suggests that this is something that should be carried on your armour/vest, probably between your tactical knife and sidearm-Tactical MOLLE Toilet Roll Holder
Designed to keep your toliet roll clean and dry and close to hand, this MOLLE toilet roll pouch will fit easily to your belt loop,www.cadetdirect.com
But
if they called it “outdoors - camping” instead, changed the mil tec patch for a glow in the dark one I can see a use for it hanging in a outdoor toilet. Add a clip for hand sanitizer and you have a useful product.
Or make it out of canvas with leather fittings and call it “bushcraft”, you could charge 4x the price then