I buy quite a bit of military surplus because it's cheap and durable. Not to get political, but I'd rather buy surplus than support the communist Chinese, and almost all the outdoor gear here in the USA is Chinese made. Also, because I am concerned about the state of the environment, I try to buy used goods when possible. And lastly, I like to hunt. Getting rain gear in bright yellow versus getting it in camo is means I'll just have to get another set to hunt in. I can hike and camp in my hunting gear, but not bright colored hiking and camping gear can reduce chances of a successful hunt. As far as looking too military, I don't worry about it. I am saving money, being practical, and helping the environment.