Thank you for your feed back.
I carry a first aid kit in my handbag[1]. But the survey isn't about the everyday world, I am interested in when people are out in the woods/bush/etc...
Consider also, if I cut myself while shopping in Sainsbury's there is a first aid kit and trained first aiders that can offer assistance (or I could just buy some plasters). If I do so in the woods, I'm on my own.
Julia
[1] 30l backpack I carry with me everywhere and use as my handbag
Cardiac arrest????
I'm sure you could have thought of something even more serious.