I feel that as far as the general public is concerned, his programme will have as much effect on peoples eating habits as the knowledge that there arn't very many Cod left in the sea has on them....
His success rate with the people he had there was quite good, but in some respects I think he failed the lady who was very upset by the slaughter of the bird, in that she has not eaten any chicken since leaving his farm. the point of the exercise was to encourage thoughtful eating, not repulsion. I am not saying that it was just the slaughter that turned her away from chicken, but obviously it lead to a watershed moment and has left her with some unresolved issues.
I suppose that to the likes of people who discuss issues such as this on a forum such as BCUK, it is preaching to the initiated....after all, I don't know about you, but I for one already knew that my chicken had to be dead before I could eat it...
10/10 for trying
It was good TV though....