It is difficult to tell from photographs how a thing actually looks. But, it appears that the double lanyard holes are too close to the edges of the handle, perhaps as a result of shaping the handle. As a signature device, it could work well but not if, in the execution, it suggests some lack of planning or forethought in the design ... totemically, one's knife can be as much a reminder of principles and processes as it is a thing for shaving wood or popping bottle caps, for instance.
Again, not seeing the thing in the flesh, the handle looks like it is a bit blocky. There is much to be said for a more or less neutrally profiled handle, leaving room for the hand to improvise. But it takes a bit of thought and expertise to get there, I guess. Gene Ingram does it well, as does Stuart Ackerman. Historically, Bark River have been less accomplished at it. Look at Fallkniven's TK1 if you can, or Tapio Wirkala's puukko. Some love that style of zero degree handle, some hate it (saying function is sacrificed for an aesthetic principle). The point is that they are nuanced, and whilst some might like a completely neutral, even cylindrical handle (as on a Frost), a knife isn't a chisel.
At the same time an appropriately formed handle that reflects the habits and mechanics of grip and physical fluency, like one of Chris Claycomb's or Jukka Hankala's or Alan Wood's can be a really rewarding thing to use, allowing great dexterity whilst providing a positive sense of confidence and purpose.
One approach isn't better than the other. In the end, the question is 'does it answer well to what's asked of it'. Assessing the communicativeness of the handle involves some subjectivity, but also a fair bit of philosophy of use which realizes itself in the making.
If you can, try getting hold of a lot of knives, production and custom, on loan or just buy and resell as necessary for research. If you were at design school, having got so far with the aesthetics, you'd be being pushed at this point to do that kind of extensive research and thinking about how you marry the look of a thing to its ergonomic questions. You'd be encouraged to be appropriately innovative formally as well as keeping an eye on how you articulate that novelty with tradition and convention.
It is a very good looking knife, by the way
