Generally, people dislike snakes. Unlike bats which you can talk people around on as they look cute. And they’re not venomous either.
Its something I’ve challenged the BBC on for years. Their Countryfile calendar. Despite having a plethora of gorgeous snake images , their stance is that the audience and buying majority does not want to look at a snake picture for a month. Bats get it here too. So too, the fluffier programmes never cover them to any extent. Springwatch will do short segments, but nothing like the extended and numerous repetitive segments otters, dormice, pine martens, red squirrels, birds and badgers get. Even bats and amphibians hold up well here. Snakes no. Never. Countryfile presenters (Julia Bradbury)can even say they’re scary and horrible and blatantly declare their personal revulsion for them. And it wasn’t cut or toned down They never seem to be allowed to say that about any other species. Even spiders. Adders, because they are potentially lethal to pets and humans. That’s fine.
So too. Local news reports in areas where adders are thriving get repetitive headline drama slots. Saying the heat wave has caused a population boom and adders are multiplying in the area. Nonsense. That would take 20+ years, not six weeks. And that’s being optomistic. Just is, they can be more active when it’s hot and go looking for food, or in Spring, mates. It’s still a kill on sight for most people. Dog walkers especially will kill them if they see them. They’re are rare and not very often seen. When someone sees an adder for the first time, they are shocked by the bold pattern and aggressive looking defensive attitude. It’s venomous. Kill it!!! The drama in these news reports almost mandate it as being necessary.