(Can't get the trailer to work on my work network, will check at home)
I think that the idea that you articulated is a great one - show the contents of your bug-out kit in use rather than treating it like a shopping list. It's fine to say that you want to carry a small petrol-driven chainsaw, but why should your viewers sacrifice the weight and space for it? (that was a facetious example). The contentiousness has arisen from the scenario element. Once you move beyond the 'I need x to do y, here's me doing some y' idea to depicting more complex scenarios, you move into themes and ideas which are naturally coloured by the wider politics and social ideas of prepping, that you may or may not subscribe to. But depicting those themes tends to imply that you want to lend credibility to them. Some people think that the typical modern day prepper scenarios of sudden social collapse (as opposed to the old nuclear holocaust tropes which were a lot more plausible in their times) are kind of a product of some pretty fruity politics and cultural tendencies. In fact I'd go as far as to say that many preppers seem torn between a desire to be free of the constraints of government authority and a fear of the consequences of government authority failing. So if this comes across it probably does freak some people out, or appear comical, if they don't share that pretty specific set of views or expectations. That's more a general comment of how prepping appears rather than a criticism, generally or specifically of what you're doing (since I haven't seen it). But there is lots that you could do with the idea that doesn't necessarily go down the "OMG generic poop struck the propeller and now ravening hordes of OTHER PEOPLE are going to kill us and steal our food!!!"
Also, I've heard that if you switch the light off and whisper '.45 ACP' 3 times whilst looking into a mirror, santaman2000 appears and hands you a Glock.